Networking, Confidence, and the Path to Marketing Success

     A few weeks ago, I had the opportunity of listening to a group of successful alumni from the Strategic Relationship Marketing program at George Brown. Claudia Guillem, a Marketing Manager at The Roundtable, Kate Loskutova, who works with Lexus National Marketing at Toyota, and Arsheen Chopra, Ad Operations Specialist at Cluep. Each of them shared their valuable experiences of transitioning from academia to the workforce. These impressive women have all made strides in their respective careers, and it was inspiring to hear their insights on breaking into the industry.      One key takeaway I had from the conversation was how important the hands-on experience in this program has been in shaping their careers. The co-op placements and practice interviews were two things that were highlighted as crucial for easing the transition from education to employment. It was reassuring to hear that the practical knowledge gained during this program prepared them to ...